Francis Cabrera Portfolio
Francis Cabrera
Multimedia Designer · Motion · Creative Production

Creative work, made faster.

Ten years of design, video, and motion — now sharper with AI in the workflow. I bring the craft and a smarter process, so good work ships sooner.

10 yrs across design & video AI-assisted workflow Remote · Philippines

Motion Graphics Showreel

01 reel

A short reel of motion graphics work — animation, pacing, and finishing across formats. Click to play.

Showreel 16:9

Branding & Graphic Design

03 projects

Brand identities across industries. Click a project to see the identity and graphics samples inside.

Video & Motion

03 pieces

Commercial ad and motion edits, cut and finished for platform-correct delivery. Click any piece to watch — it plays right here.

Watch16:9
Dropbox

How to Save Stuff

18-second explainer ad — clean motion, tight pacing.

Watch16:9
X Power

Be Our Merchant

Promotional ad edit driving merchant sign-ups.

Watch16:9
Annabelle

Eyeliner — CTV Spot

Cosmetics ad for the French market, broadcast-finished.

Short-Form Video

04 pieces

Reels, Shorts, UGC, and ad cuts — hook-first, captioned, built for the way people scroll. Grouped by the work I do most; every tile is a real edit.

Beauty & product9:16
Beauty & Product

Beauty Reel

Cosmetics content cut for desire and clarity — clean reveals, tight pacing.

Retail & ads9:16
Retail & Ads

Product Reel

Short-form social cut kept on-brand across touchpoints.

Beauty & product9:16
Beauty · Product Ad

Skincare Product Spot

Beauty product cut — clean reveals and benefit-led pacing for social.

Brand & founder9:16
Social · Brand Ad

Pipsticks — Founder Brand Ad

Founder-led spot for Pipsticks — the CEO sharing the brand, cut for social.

See the full short-form reel at franicsvideoedit.netlify.app.

Case Studies

02 studies

Two projects, in depth — the brief, the work, and the thinking behind it. Each with a short reel of the work itself.

Case study reel 16:9
Bizmates · Educational Video

Teaching business, one frame at a time.

Documentary-style and Vox-inspired infographic videos that made business topics click — built to be watched before every one-on-one lesson.

The brief

Bizmates teaches business English to professionals. The Advanced Program needed video lessons students actually finish — on topics like the experience economy and ESG — clear enough to prime a learner before a live session, engaging enough to hold attention on a screen.

What I did

I edited the learning videos and built the motion graphics — pacing, sequencing, and on-screen visuals that turn dense ideas into something you can follow. For the Advanced Program, I led a small team of editors producing Vox-style infographic videos, keeping the look and quality consistent across the series. Along the way I tightened the editing workflow so the team shipped faster without losing polish.

The outcome

A library of lessons that students watch before their one-on-one sessions — business concepts made visual, consistent across the program, and produced on a workflow built to scale.

Video editing Motion graphics Team lead Workflow

Some materials are confidential — this reel shows selected work.

Case study reel 16:9
Native Touch · Rich Media Advertising

One brand, every screen.

Advertising and motion creative for Coca-Cola, McDonald's, The Glenlivet, and Annabelle — built to look right everywhere people watch.

The brief

At Native Touch, a creative agency, brands needed ads that held attention across connected TV, mobile, tablet, and outdoor digital signage — without losing their identity when the screen changed shape.

What I did

I produced and edited rich-media and motion ad creative, then adapted each spot into omni-screen versions — 16:9, 9:16, and 1:1 — so the same campaign stayed on-brand from a living-room TV to a phone to a street display. I worked from brief to broadcast-ready delivery, sourcing assets and finishing to spec.

The outcome

Agency-standard ads for recognized brands, delivered on deadline and sized for every placement — consistent creative that didn't need rebuilding for each screen.

Ad creative Motion graphics Omni-screen Brand consistency

Agency work produced at Native Touch — this reel shows approved examples.

Behind the Creative

04 studies

Good creative work is about more than the final visual. These selected projects show the thinking, execution, and production decisions behind the work.

About

Portrait of Francis Cabrera
Francis Cabrera · Remote, Philippines

I'm Francis — a creative generalist with ten years of experience across a wide range of industries. I design brand identities, campaign graphics, and video, and I can take a project from first concept to finished, on-brand delivery across formats.

Beyond the craft, I lead and coordinate creative teams — setting briefs, managing timelines, and keeping work moving to deadline. I'm a certified project manager (traditional and Agile), so I can own a project end to end and keep clients informed the whole way.

I work fully remote with English-speaking teams. My edge is range plus reliability — one person who can run the whole thing instead of handing it off at every stage.

Leadership & Delivery
Team leadershipProject managementBriefs & timelinesClient communication
Design & Brand
PhotoshopIllustratorInDesignFigma
Video & Motion
Premiere ProAfter EffectsCapCut
Training & Certifications
Project ManagementUI/UX DesignSocial Media Marketing

Let's work together

Open to remote creative roles and freelance work — whether you need a designer, or someone to lead the creative and get it delivered. Here's how to reach me.

Email cfrancis.gd@gmail.com LinkedIn linkedin.com/in/jpfac Portfolio francisgd.netlify.app Based Remote · Philippines
Get in touch →